Conflict Free and Client Focused Integrated
Advice and Unparalleled Execution

Mission

BBSL was founded in 2009, its mission being to assist its corporate and institutional investor clients maximize shareholders value and investor returns respectively in a consistent and sustainable manner by providing conflict free and client focused advice matched with unparalleled execution

BBSL Mission

PRINCIPLES

Provide clients with independent, impartial, proactive, novel, sound, informed and integrated advice and perspective on the challenges which they face by:

Treating our clients’ challenges as if they are our own and acting as a trusted partner with integrity and empathy

Researching extensively; thinking about, analyzing and reviewing issues in a multi-dimensional manner; connecting disparate information constructively; and not being afraid to be contrarian

Focusing on building long-term relationships based on trust and discretion, and not on “deals” for the sake of doing “deals” to generate a fee

EXPERTISE

Helping our clients identify and pursue strategic priorities and opportunities

• Review, formulation and implementation of
strategy
• Mergers & Acquisitions
• Divestitures
• Joint Ventures
• Restructurings
• Optimization of capital structure and financings
• Raising of capital

EXPERIENCE

To date, BBSL’s clients* include leading international private equity companies such as:

* Client implies that a mandate letter was signed

Major Greek companies such as:

CASE STUDIES

LEADERSHIP

BBSL was founded by Marios Sophroniou who has over 30 years experience as an investment banker and investor. His experience prior to establishing BBSL includes being:

• Investment Director at First New York Securities hedge fund in New York, where he was responsible for analysing and reviewing investments in the industrial and financial sectors (7 years)

• Adviser to the Chairman and CEO of Bank of Cyprus Group (Greece’s 3rd largest banking group at the time) as also the founder and Managing Director of the bank’s Investment Banking Division in Greece which incorporated the corporate finance, stockbroking and asset management activities of the bank (4 years)

Headed from London Baring Brothers (ING Barings) investment banking activities in Greece where he was instrumental in pioneering and pivotal corporate finance projects which attracted major industrial and institutional investors and thus opened the Greek Market to the international investment community (6 years)

- Managed the first international IPO of a Greek company: Hellenic Bottling Company (3rd biggest Coca-Cola bottler in the world)
- Initiated and advised on the first acquisition of a listed Greek company by a foreign company: Delhaize’s acquisition of AB Vassilopoulos (the largest supermarket in Greece)
- Launched the first investment trust company on the Athens Stock Exchange: Greek Progress Investment Trust

- Managed the first rights issue by a Greek company to be placed with foreign institutional investors: Alpha Credit Bank (one of the 3 largest banks in Greece)
- Supported the establishment of the first venture capital fund in Greece: Baring Hellenic Ventures

Vice President at Citibank’s Financial Institutions Group - Corporate Finance Division in London (3 years)

• Executive Management Trainee at EDS in Dallas and London working for the office of the CFO (1 year)

Other than the clients of BBSL, Marios in his previous capacities, has worked on projects for clients which include Allied Domecq, Alpha Bank, BAT, Boutari Winery, Cimpor Cementos, Coco-Cola FEMSA, Coco-Cola HBC, Coats Viyella, Delhaize, Ergobank, Greek Progress Investment Trust, Hiram Walker, Inchcape, Intrasoft/Intracom, Lloyds Bank, Lonza, Ministry of National Economy of the Hellenic Republic, National Bank of Greece, Northern Telecom, Prudential Insurance, Repsol, Richemont, STJ Advisors (Senior Advisor – Greece), Titan Cement and YPF to name a few.

Marios knows many of the leaders in the financial, corporate, legislative, supervisory, legal and accounting community in Greece; and internationally he has developed an extensive network of important contacts in the investment and corporate community in the US, Europe, Middle East and Asia.

He is on the board of several companies in Greece.

CONTACT

BBSL Limited
Building C – Spaces
59-61 Agiou Konstantinou
Maroussi
15124 Athens
Greece

Tel:+30 6983107576
+30 211 016-8734

Email: addingvalue@bbslltd.com
www.bbslltd.com

Incorporation Information and Registered Office:
Registered in the Republic of Cyprus on 3rd August 2009 Company registration number HE 253231
VAT Number: 10253231B

BBSL Limited
1 Grigoris Afxentiou
Agios Tichonas
4521 Limassol
Cyprus

© 2019 BBSL